Pollyanna-ish View of Online Personals

Emily Nussbaum: “[C]reating an online ad is in and of itself a weirdly satisfying creative experience--and most often not a solitary one. A newsprint personal is terse and permanent, something one whispers to a copy editor during work hours, hand cupped over the phone. In contrast, a personal ad online is a linked, living creature--it can be drunkenly altered at 2 a.m. or mass-edited by a squad of enthusiastic co-workers or critiqued snarkily via instant message. It can be hidden for six months then revved back to life like a discarded motorcycle.”